Bringing Dignity Back to Places
Cities need more parks and green spaces like this brilliant Japanese linear park in Shimokita, Tokyo by Odakyu Electric Co.!
Current and Past Projects
Place Strategy and Rejuvenation
Brand Strategy and Organisation Culture
Place Strategy and Rejuvenation
In 2024, Pollin8 developed the brand strategy for a city in Malaysia as part of the city's rejuvenation programme.
Rejuvenation of DownTown Kuala Lumpur 2015-2017. The journey began with developing the brand strategy for the Think City brand in line with their expansion into Kuala Lumpur, Johor Bharu and Butterworth.
Once the brand was esta
In 2024, Pollin8 developed the brand strategy for a city in Malaysia as part of the city's rejuvenation programme.
Rejuvenation of DownTown Kuala Lumpur 2015-2017. The journey began with developing the brand strategy for the Think City brand in line with their expansion into Kuala Lumpur, Johor Bharu and Butterworth.
Once the brand was established, the revitalisation programme commenced based on data from the area baseline study.
Jia-Ping co-developed a strategy that was a mix of economic, social as well as cultural initiatives. These comprised the bottom up social grant and the entrepreneurial grant, the creation of the WUF10 Urban Village, to the Arts on the Move programme (co-curating the arts advocacy/placemaking programme with Susie Kukathas). As Head of Brand Communications, she drove the brand campaign starting Think City on a Social Media journey.
RESULT: Today, Think City is seen as a thought leader in Urban Rejuvenation - enabling and inspiring many placemakers and urban activists through their ground breaking projects
Placemaking
Brand Strategy and Organisation Culture
Place Strategy and Rejuvenation
Placemaking is about creating places where the eco systems thrives. Places where communities and businesses flourish.
Pollin8 is currently working with developers and local councils to create better places through strategic workshops, place games and consultations.
In March 2023, together with our Dutch associate STIPO, Placemaking Malaysi
Placemaking is about creating places where the eco systems thrives. Places where communities and businesses flourish.
Pollin8 is currently working with developers and local councils to create better places through strategic workshops, place games and consultations.
In March 2023, together with our Dutch associate STIPO, Placemaking Malaysia and Malaysian Institute of Planners, Pollin8 led a Place-Led Development workshop sponsored by Petaling Jaya City Hall, that looked at a place led intervention towards a Transit Oriented Development (TOD) site in Petaling Jaya.
Pollin8 continues to lead workshops with local council and has just completed a placemaking project with one of the largest developers in Malaysia.
Brand Strategy and Organisation Culture
Brand Strategy and Organisation Culture
Brand Strategy and Organisation Culture
Pollin8 approaches branding from the inside out, looking at enabling CEOs and the immediate team to create an organisational culture that supports growth in business as well as growth in talent.
Pollin8 has facilitated a strategy alignment exercise between departments for one of Malaysia's largest government organisation.
Another project i
Pollin8 approaches branding from the inside out, looking at enabling CEOs and the immediate team to create an organisational culture that supports growth in business as well as growth in talent.
Pollin8 has facilitated a strategy alignment exercise between departments for one of Malaysia's largest government organisation.
Another project in 2012 saw the creation of a more dynamic brand and organisation culture for See Hoy Chan prior to the building of The Starling Mall and the rejuvenation of Damansara Uptown. This new culture paved the way for the inclusion of a more diverse and younger team.
In 2008, Pollin8 founder Jia Ping created the brand strategy for George Town as part of the George Town Transformation Programme for Khazanah. The programme was greenlighted by the Federal Government which paved the way for the establishment of Think City.
OUR ASSOCIATES
STIPO
RANTAU GOLIN
RANTAU GOLIN
Pollin8's collaboration with Stipo is focused on creating economic ROI for developments or districts that are emptying out.
Stipo is led by Hans Karssenberg, the founding partner of STIPO, an interdisciplinary team for urban development based in Rotterdam, Netherlands. With many other partners, he has helped to build the international pr
Pollin8's collaboration with Stipo is focused on creating economic ROI for developments or districts that are emptying out.
Stipo is led by Hans Karssenberg, the founding partner of STIPO, an interdisciplinary team for urban development based in Rotterdam, Netherlands. With many other partners, he has helped to build the international programs The City at Eye Level, Placemaking Europe and Placemakers Asia. Key words are human scale area development, community building, co-creating streets and places for people, place management and place-led development, connecting top-down long term strategies with short term bottom-up initiatives.
Hans works as strategic advisor, senior project manager, public developer, placemaker, trainer and lecturer. He works with and for governments, private sector, civic initiatives and international networks.
Placemaking Europe is an active network initiated by STIPO with 2,500 participants throughout Europe. Just as The City at Eye Level, it is part of the global network PlacemakingX, and partners with UN-Habitat globally, Project for Public Spaces, Think City Malaysia, Urban Land Institute, Isocarp, Gehl Architects, Pollin8 and many others.
RANTAU GOLIN
RANTAU GOLIN
RANTAU GOLIN
Janitha Sukumaran, Founder of Rantau Golin and Jia-Ping are passionate about crafting ESG/CSR programmes and messages for corporations.
Janitha has been actively communicating for over 30 years, starting as a journalist before moving into public relations. She co-founded Rantau in 1992 and led it to become a well-respected Malaysian-grow
Janitha Sukumaran, Founder of Rantau Golin and Jia-Ping are passionate about crafting ESG/CSR programmes and messages for corporations.
Janitha has been actively communicating for over 30 years, starting as a journalist before moving into public relations. She co-founded Rantau in 1992 and led it to become a well-respected Malaysian-grown consultancy that specialises in C-Suite counsel, strategic communications and issues management, which is balanced by a more youthful approach in developing campaigns that are engaging and result-driven, using a mixed channel approach.
In 2018 Rantau teamed-up with international PR outfit Golin, and earned its place as a progressive public relations consultancy that marries this wealth of relevant experience and aligns it with earn-first, data-driven creatives – to deliver maximum impact for clients and reach a profoundly diverse market that will look at new and improved mediums of storytelling.
Janitha is a lifetime member of the Public Relations Consultants’ Association of Malaysia (PRCA Malaysia), joining at its inception and has served several terms on the association’s executive committee. She also guest lectures at local universities on crisis management and how to get the best from communication strategies. Occasionally, she pens her thoughts on current issues that grab her attention, generally from a public relations perspective.